Gaisano Malls or better known as GMall began as a small shop and restaurant founded by Doña Modesta Gaisano during the 1930’s in Cebu City. The shop later became the White Gold Department Store, forerunner of the Gaisano Malls. Doña Modesta’s five sons expanded the business into a major retail group. In the year 1980, the family enterprise split, and Gaisano Malls was formed under the sons of David S. Gaisano. The group continued to run White Gold while expanding in Mindanao.

Gaisano Malls currently owns and operates some of the largest malls in the Mindanao region which can be found in Davao City’s Bajada & Toril, Digos City, Tagum City, and General Santos City. GMall has also redeveloped the White Gold property and has relaunched it as a flagship mall in Cebu City.

The company envisions increasing its presence and being the preferred retail company in Visayas and Mindanao as GMall continues to grow and create a great mall experience for everyone.